(Principles are basic truths that, when applied, cause success to come to you easier and quicker.)


Draft ugly, edit pretty is a approach recommended by many writers. Great writing, it has been said, does not happen in the writing, but in the rewriting.

In the movie/video business the phrase is, “Fix it in post,” meaning clean up any errors in post-production.

A process used in some engineering and manufacturing arenas is called fast prototyping. Here the objective is to get a (fair, not perfect) working model up quickly, then refine it with the lessons learned from the prototype.

Many highly successful people will tell you part of their success is because they saw a need or opportunity and responded to it before others. Their first output may not have been pretty, may have even been a little ugly, but they were in the game while others were holding back, trying to get it perfect from the start.


Coaching Point: Ready-fire-aim is not appropriate in all situations, but would you be willing to let go of a fear of being seen as imperfect so that you can get into the game, more quickly?


Copyright 2017 Steve Straus. All rights reserved.