(Principles are basic truths that, when applied, cause success to come to you easier and quicker.)



1. Be profitable today rather than assuming you’ll be profitable soon due to increased income/sales. It also means that you create/save extra everything all during your day — extra time, extra opportunity, adding extra value, extra cash, extra investment, extra knowledge, extra awareness.

2. Expect a 20:1 rate of return on cash or time invested in your own personal or money-making projects. Using this measure will help you take yourself more seriously. It’s a great filter.

3. Leverage (but don’t put yourself at excessive risk) what you already have. We all have plenty of something, whether it’s cash, time, intellect, ideas, connections, or experience. Leverage it.

4. Put yourself in the Flow (a progressive, healthy and profitable community). Where there is Flow, there is money and success.

5. Handle your blocks around money. Having blocks is completely predictable, normal, expected and…..fixable.

6. Be on a financial path. This means that you are consistently saving, increasing income, learning how to convert ideas into profit centers, etc.

7. Come from a desire to serve people and feel fine about making a profit. Shift from being a helper, contributor, assistance center to being someone who offers what they have at a price that is worth paying for.

Copyright 1995 Steve Straus. All rights reserved.