S:0598 Principle: It Is What It Is

(Principles are basic truths that, when applied, cause success to come to you easier and quicker.)


Typically, when you say “It is what it is” you feel either up or down, either gratitude or resignation. Which is interesting because the statement has no inherent meaning. It has only the meaning you give it.

“It is what it is” can be a liberating place from which to operate — always aware, always open to see clearly, always open to respond to the truth of what is so right now. This is a place of strength for you because you’re neither judging nor interpreting.

However, how many times have you heard people use the phrase and accompany it with a sigh? Kind of victim-y, “it’s beyond my control,” no choice in the matter, being at the effect of the situation.

When you regularly respond to “It is what it is” without making up a story, you’ll feel a strong sense of freedom.


Coaching Point: What do you need to change in order for you to feel gratitude that “It is what it is?”


Copyright 2007 Steve Straus. All rights reserved.